About Frameflow
Our Mission
We aim to simplify the process of connecting brands and people with vetted content creators.
Meet Your Matchmaker
Finding great photographers, videographers and content creators shouldn’t mean hiring an expensive agency or getting overwhelmed by scouring the internet.
Frameflow makes it simple. There are businesses looking for local creators and there are local creators looking for new clients. We bring the two together on a platform where we’ve already hand-picked the best talent in your city. All you have to do is look, get inspired and connect.
Our Story
This is the start of a beautiful relationship.
We believe that every business and person should have access to quality photography, videography and social content without the agency price tag and we know just the people for the job.
Our talented solo creators with portfolios up to Frameflow's tip-top standards are ready to work and conveniently located in your market. This straightforward marketplace facilitates perfect pairings that start online and develop into real life working relationships. Businesses and people get stunning content, creators get more work, and soon the local content scene is looking better than ever. This isn’t a match made in Heaven, it’s a match made on Frameflow.
Our Founders
Gretchen and Kelly, Frameflow’s cofounders, met while working at a public relations agency in Denver. While working together, they noticed a growing trend among potential social media clients: businesses didn’t necessarily need full-service social media management; they just needed great content.
With tools like AI making it easier than ever for business owners and marketers to write captions and manage their own posts, the real challenge was sourcing high-quality photography and video. These smaller content-only requests didn’t align with typical agency models, but Gretchen and Kelly didn’t want to turn people away. They began connecting businesses with a trusted network of creators — people they knew were talented, reliable and consistently delivered exceptional work.
Connecting Creators
As TikTok surged in popularity and Instagram became dominated by professional photography, the requests for high-quality content became more frequent. It was clear that small businesses needed compelling visuals to compete with larger brands backed by six-figure marketing budgets.
At the same time, Gretchen was also hearing regularly from talented photographers, videographers, and social media content creators eager to collaborate with the agency and its clients. These freelancers had the creative skills but needed consistent income to sustain their businesses.
Over the years, these inquiries grew steadily, making it increasingly difficult to keep track of all the names, specialties, and styles. It was evident that the Denver market was brimming with creative talent.
Birth of Frameflow
In 2024, the idea for Frameflow was born. Gretchen decided to take freelance matchmaking to the next level with the development of an online marketplace designed to connect trusted photographers, videographers and social media content creators with the businesses that needed them.
Knowing that she didn’t want to take on this project alone, Gretchen approached Kelly with the idea and the offer to start the journey together. Kelly whole-heartedly agreed to the challenge, and they shook on it right then and there.
Welcome to Frameflow. We can’t wait for you to meet your match.